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Head of Performance Marketing
Performance MarketingPerformance MarketingFull TimeRemoteTeam 11-50H1B No SponsorCompany SiteLinkedIn
Location
United States
Posted
123 days ago
Salary
$100K - $150K / month
Bachelor Degree3 yrs expEnglishFirebaseTableau
Job Description
• Own the entire performance marketing strategy: planning, execution, testing, and scaling
• Manage budgets of $1M–1.5M+ per month, ensuring strong ROI and experimentation velocity
• Lead and collaborate with a cross-functional team: UA managers, creative designers, producers, influencer marketers
• Partner with product, MarTech, and analytics teams to improve attribution and conversion tracking
• Drive aggressive growth while maintaining cost efficiency
• Optimize campaign structures, targeting strategies, creatives, and audiences
• Ensure world-class reporting and performance analysis across all paid channels
• Continuously improve creative testing systems and production pipelines
• Stay on top of ad tech, privacy regulations (GDPR, ATT), and competitive trends
Job Requirements
- 3+ years of experience in performance marketing, including hands-on campaign management
- At least 2 years of team management experience at Lead or Head level, including experience of managing cross-functional teams
- Proven experience with large budgets ($500K–1.5M/month) and scaling paid UA channels
- Deep knowledge of ad platforms: Meta, Google Ads, TikTok, Apple Search Ads
- Solid grasp of attribution models, incrementality, MMPs (AppsFlyer, Adjust)
- Analytical mindset with strong skills in GA4, Firebase, GTM, Tableau, Excel
- Experience working cross-functionally with product, analytics, creative, and engineering teams
- Strong business acumen and goal-oriented approach — you care about outcomes, not just processes
- Excellent communication skills and fluent English (required for working with Meta/Google reps, partners)
Benefits
- Competitive compensation
- Possibility to work remotely or from one of our offices in Kyiv, Limassol, London, or a co-working in Warsaw
- Unlimited sick leave and 31 paid vacation days/year (including public holidays)
- Medical insurance, office doctor, and massages (for office employees)
- English courses, online speaking clubs, and access to training & courses
- Support for mental health: psychologist consultations compensation
- Office perks: breakfast/lunch, snacks, sports activities, relaxation zones, and more
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