- Own the design strategy for all product imagery and listing visuals on Amazon. - Execute and analyze A/B tests to optimize main and secondary images. - Maintain click-through rates higher than the same month last year for each category. - Develop consistent visual systems, templates, and guidelines that reinforce brand trust. - Partner with sales and product teams to align creative output with performance goals. - Design, test, and optimize imagery for Amazon product listings and A+ content. - Create clear, on-brand visual stories that differentiate Hadley Designs in crowded search results. - Use data insights to make creative decisions and report on performance improvements. - Maintain an organized image library and workflow documentation. - Collaborate with copywriters and category leads to ensure visuals and messaging align. - Lead creative reviews, coaching team members on layout, lighting, and storytelling. - Stay up to date on e-commerce trends, competitor visuals, and Amazon content innovations.