• Develop and execute influencer marketing strategies that drive brand awareness, engagement and sentiment across the U.S. market. • Identify, recruit, and manage macro and mid-tier influencers who are known for shaping trends and driving cultural conversations on social media. • Manage an Influencer Executive, providing guidance and support to ensure seamless campaign delivery, influencer communication, and reporting accuracy. • Oversee influencer content creation and campaign execution, ensuring brand alignment, creative excellence, and measurable results. • Work closely with the Social Media Lead to coordinate campaign strategies and deliver weekly and monthly performance reports to the client, highlighting key metrics, insights, and recommendations. • Collaborate with internal creative, strategy, and international teams to ensure alignment across influencer, paid, and organic social activities. • Monitor and analyze campaign performance and audience sentiment to inform ongoing strategy and continuous improvement. • Stay up to date on platform trends, emerging creators, and influencer marketing best practices within the luxury, fashion, and jewellery sectors.