Digital Marketing Specialist

Digital MarketingDigital MarketingFull TimeRemoteSeniorTeam 201-500Since 2011H1B No SponsorCompany SiteLinkedIn

Location

California

Posted

141 days ago

Salary

$33 - $48 / hour

Seniority

Senior

Bachelor Degree3 yrs expEnglish

Job Description

• Lead Local SEO initiatives, including GBP optimization, citation management, and review strategy for multiple healthcare locations. • Conduct keyword research tailored to mental health services and local intent. • Collaborate with content writers to produce SEO-driven pages, blog posts, and FAQs. • Perform technical SEO audits to improve site crawlability, page speed, and user experience. • Implement schema markup and structured data for healthcare services. • Track and analyze performance metrics using Google Analytics, Search Console, SEMrush, and Ahrefs, providing monthly insights and recommendations. • Stay up-to-date with algorithm updates and emerging SEO best practices.

Job Requirements

  • 3+ years of proven experience in Local SEO, Content SEO, and Technical SEO, preferably for multi-location organizations.
  • Strong understanding of Google Business Profiles (GBP), local citations, and review management.
  • Experience with on-page optimization, internal linking, and keyword strategy.
  • Working knowledge of HTML, CSS, and site performance optimization.
  • Proficiency in SEO tools such as Google Analytics, Google Search Console, SEMrush, Ahrefs, and Screaming Frog.
  • Ability to conduct detailed audits and implement technical improvements.
  • Excellent communication skills and a collaborative mindset.

Benefits

  • Medical, Dental, and Vision plans through Anthem.
  • FSA/HSA Accounts.
  • Life/AD&D insurance through Anthem, 100% paid for by the employer.
  • 401k plan with employer match.
  • PTO, Self Care Day, and Floating Holiday.
  • Educational Assistance Reimbursement Program.
  • Employee Assistance Program.
  • Health and Wellness Membership.

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