• Conduct lead generation activities through to identify, engage potential clients and understand their needs. • Use LinkedIn and other tools to the fullest extent to maximize output of the tools. • Qualify leads and schedule meetings or demos for the Sales team to develop opportunities further. • Maintain accurate records of outreach activities, manage lead data in CRM systems, and follow up to maximize engagement. • Collaborate with marketing and sales teams to align lead generation efforts with overall company objectives. • Take ownership and accountability for achieving and surpassing set targets. • Having a creative mindset, constantly seeking opportunities to enhance processes, strategies, and outcomes.