• Own end-to-end GTM motions for FiftyOne Enterprise • Define and evolve FiftyOne's product category positioning in the emerging data engine/data curation space • Develop product positioning and messaging frameworks • Create narrative strategies that articulate how FiftyOne fits into modern ML infrastructure • Lead full-funnel launches from announcement through demand generation and sales enablement • Own GTM strategy and execution for major initiatives • Build and execute campaigns that move prospects from OSS users to enterprise conversations • Design and implement middle/bottom-funnel programs • Work closely with sales to improve win rates • Measure pipeline generated, velocity improved, win rate lifted • Create technical content that MLEs actually want to read • Partner with product and engineering on webinars, workshops, and technical deep-dives • Develop customer success narratives and case studies that showcase measurable outcomes • Own competitive analysis and positioning against alternative solutions • Conduct ongoing customer research to refine messaging and identify new opportunities • Monitor market trends to inform product and GTM strategy