• Design, develop, and maintain Salesforce Sales Cloud solutions using: • Custom objects, fields, record types, page layouts, and Lightning Experience • Flows (record-triggered, screen, scheduled), validation rules, approval processes • Apex (classes, triggers, batch, schedulable) and SOQL/SOSL as needed • Lightning Web Components (LWC) for custom UI and extensions • Support end-to-end Sales Cloud processes including Accounts & Contacts, Lead management and conversion, Opportunity lifecycle and forecasting • Proposal and pipeline management • Design, implement, and support bi-directional integration between Salesforce and enterprise systems. • Work with middleware and integration platforms (e.g., MuleSoft, Boomi, Informatica, Azure Integration Services, or equivalent). • Develop and maintain integrations using REST/SOAP APIs, platform events, and asynchronous processing. • Troubleshoot and resolve integration failures, performance issues, and data synchronization problems. • Lead and support data migration, conversion, and synchronization efforts. • Establish and enforce data quality standards, duplicate management, and governance controls. • Manage Salesforce administration activities including: • User provisioning, roles, profiles, permission sets, and sharing rules • Security model design aligned with business and compliance requirements • Monitor system health, performance, storage usage, and limits. • Support and configure Salesforce Einstein and Agentforce capabilities at a foundational level.