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Marketing Manager

MarketingMarketingFull TimeRemoteTeam 1,001-5,000Since 2009Company Site LinkedIn

Location

North Carolina + 2 more

Posted

30 days ago

Salary

Not specified

Bachelor Degree5 yrs expExperience acceptedEnglishWord Press

Job Description

• Brand & Marketing Strategy: Lead, coach, and support a regional team of marketing professionals, providing direction, prioritization, and development. • Develop and oversee property-level marketing plans aligned with financial goals, market conditions, and performance trends. • Support new developments, lease-ups, and repositioning efforts with data-informed awareness strategies. • Partner with Digital, Creative, Customer Experience, and Corporate teams to execute campaigns, initiatives, and brand programs. • Ensure outreach marketing efforts are strategic, measurable, and aligned with leasing goals. • Guide development of local partnerships, sponsorships, and co-branded initiatives. • Analyze property performance data—including leads, tours, conversion, and online performance to identify opportunities and recommend strategic adjustments. • Monitor competitive positioning and market conditions to proactively adjust marketing strategy. • Develop and present monthly marketing performance summaries to regional and senior leadership. • Identify portfolio-wide trends in traffic, lead quality, conversion, and reputation performance. • Monitor campaign effectiveness across markets and ensure alignment with strategic objectives.

Job Requirements

A business or marketing-related degree or 5+ years' experience in marketing or related fields
Experience in multifamily, real estate, or hospitality strongly preferred.
Proficient in Multifamily software platforms (Yardi Voyager, RentCafe, Knock CMS)
Proficient in Adobe Creative Suite, Microsoft 365
Proficient in online marketing & analytics platforms (WordPress, Meta, Google Workspace, & Google Analytics)
Experience with digital forms and email platforms
Ability to work independently and with a team in a fast-paced environment.
Comfortable taking a project from concept to completion, including communication with team and vendors.
Perform work that is routine and organized.
Present professional appearance.
Strong attention to detail.

Benefits

Enjoy Your Time Off: Start with 22 days of vacation, sick, and personal time
Make an Impact: Enjoy 16 hours of paid volunteer time annually.
Recharge & Celebrate: 10 paid holidays + 1 floating holiday of your choice
8 hours off to celebrate your birthday
Future Planning: Company 401(k) match to support your financial goals.
Financial Wellness Reimbursement: Resources to support your long-term financial health.
Referral Bonuses: Earn rewards for bringing great talent to the team.
Exclusive Discounts: Access to savings at over 1 million retailers and Hawthorne guest suite discounts.
Comprehensive Onboarding: Feel supported and prepared from day one.
Ongoing Learning: Tailored training programs to help you grow your skills and career.
Education Reimbursement: We invest in your continued learning.
Medical & Vision: Comprehensive plans designed for peace of mind.
Dental Insurance & Life Insurance: 100% company-paid coverage.
Paid Family Leave: Maternity, paternity, and adoption leave so you can focus on what matters most.
24/7/365 Telehealth Access: Connect with doctors anytime, anywhere.
Wellness Incentives: Earn rewards for taking care of your health.
Long-Term Disability Plan: Added protection for life’s unexpected moments.
Leave Bank: Additional paid time off during medical emergencies or natural disasters.
Fitness Reimbursement: Cash toward your gym or fitness membership.
Mental Wellness Tools: Free premium health and wellness subscriptions (a $450 value).
New Parent Perk: One year of free diapers for growing families.*