• Build, and maintain custom Salesforce solutions using Apex, Lightning Web Components (LWC), Flows, and declarative features • Participate in the end-to-end implementation of Salesforce enhancements, from requirements gathering through deployment and support • Apply scalable and maintainable patterns for triggers, flows, automation, and custom components • Write high-quality, testable code with appropriate unit test coverage and participate in code reviews • Develop and maintain integrations between Salesforce and external/internal systems using REST/SOAP APIs, middleware, and event-driven patterns • Partner with backend engineers to design clean integration contracts between Salesforce and Java-based services • Troubleshoot and resolve complex integration and data flow issues across systems • Collaborate with Product Managers, Business Analysts, and cross-functional partners to translate business requirements into technical solutions • Partner with Marketing, VIP, Operations Support, Risk, and Data teams to ensure Salesforce solutions meet business and regulatory needs • Clearly communicate technical decisions, trade-offs, and implementation details to both technical and non-technical stakeholders • Support data migrations, imports/exports, and ongoing data quality initiatives • Ensure strong data integrity, security, access control, and performance across the Salesforce ecosystem • Contribute to platform reliability, availability, and operational excellence • Create and maintain technical documentation for Salesforce customizations, configurations, and integrations • Follow and help evolve engineering best practices related to Salesforce DX, Git workflows, CI/CD pipelines, testing, and deployment strategies • Continuously identify opportunities to reduce technical debt and improve platform scalability