Maxio

The financial operations platform designed to help B2B SaaS companies unlock their next stage of growth 🚀

Demand Generation, Digital Marketing Manager

Digital MarketingDigital MarketingFull TimeRemoteTeam 201-500Since 2009H1B No SponsorCompany SiteLinkedIn

Location

United States

Posted

25 days ago

Salary

Not specified

Bachelor Degree4 yrs expEnglishJava ScriptWord Press

Job Description

• Digital Strategy Execution Lead and optimize paid digital marketing campaigns (LinkedIn, Google Ads, display, retargeting, content syndication, etc.) to drive qualified pipeline. • Website Performance & Experimentation Lead site testing and optimization initiatives: plan, execute, and analyze A/B and multivariate tests to improve conversion across the funnel. • Campaign Analytics & Optimization Continuously assess and improve media efficiency, lead quality, CPL, and conversion rates through reporting and analysis. • Collaboration and Influence Work closely with Campaigns, Content Marketing, and Product Marketing to align digital efforts with key GTM initiatives.

Job Requirements

  • 4+ years of experience in-house in B2B digital marketing or demand generation, ideally within software and technology.
  • Extensive hands-on experience managing paid media channels and optimizing digital performance.
  • Strong understanding of funnel metrics, digital attribution models, and revenue-oriented KPIs.
  • Proven experience designing and managing CRO programs (e.g., A/B testing, UX improvements, behavioral analytics).
  • Excellent project management skills; capable of managing internal projects and multiple external vendors.
  • Strong analytical mindset with a solid grasp of attribution models and proficiency in tools like Google Analytics, DreamData, or similar.
  • Familiarity with technical tools like Google Tag Manager, and Optimizely or VWO.
  • Proficiency in HTML, CSS, and JavaScript, with hands-on experience managing WordPress or similar CMS platforms.
  • The ability to self-direct and self-start and work independently as well as within and across teams.
  • Hands-on experience in using marketing automation technology (preferably Pardot) and CRM (preferably Salesforce).

Benefits

  • Health, dental, and vision insurance plans.
  • Medical and dependent care flexible spending accounts.
  • Paid monthly mental healthcare access with Headspace.
  • Open PTO – because making time for life is important!
  • 15 paid standard holidays each year, including a company-wide Winter Break.
  • 401(k) savings plan with company match!
  • MacBook laptop.
  • Paid parental leave.
  • A collaborative, entrepreneurial learning environment with a proven playbook.

Related Categories

Related Job Pages

More Digital Marketing Jobs

Digital Associate, Texting

MissionWired

We're MissionWired, and we develop effective and innovative digital strategies that help our partners change the world.

Digital Marketing25 days ago
Full TimeRemoteTeam 51-200H1B No Sponsor

The Digital Associate will manage text message marketing programs, deliver customer service, assist clients, and contribute to strategies for fundraising and communications.

MmsMobile CommonsRcsScale To WinSmsSwitchboardTatangoTexting Platforms
United States
$57K / year
Digital Marketing25 days ago
Full TimeRemoteTeam 19Since 2002

Assist in developing and executing digital marketing strategies, content creation, SEO optimization, and analyzing campaign performance while learning on the job.

Google AnalyticsHubspotSocial Media Tools
Florida
Digital Marketing25 days ago
Full TimeRemoteTeam 23

Design and manage websites and landing pages, create ads, and marketing materials, ensuring usability and visual appeal in a B2B context.

Adobe Creative SuiteElementorFigmaInstapageSearch Engine AdvertisingShopifySocial Media AdvertisingWordpress
California

Senior Digital Marketing Manager

Zscaler

We make it easy to secure your cloud transformation. Get fast, secure, and direct access to apps without appliances.

Digital Marketing25 days ago
Full TimeRemoteTeam 5,001-10,000Since 2008H1B Sponsor

Senior Digital Marketing Manager driving web analytics strategy at Zscaler

SQL
United States
$147K - $210K / year