Promptfoo

Find & fix LLM vulnerabilities

Field Marketing Manager

MarketingMarketingFull TimeRemoteTeam 1-10H1B No SponsorCompany SiteLinkedIn

Location

United States

Posted

25 days ago

Salary

Not specified

Bachelor Degree4 yrs expEnglishCyber SecurityOpen Source

Job Description

• Own planning, logistics, and execution for all conferences, trade shows, and sponsored events (RSA, Black Hat USA, Gartner events, and others) • Manage booth presence, signage, demos, giveaways, and staffing plans to deliver a cohesive brand experience • Evaluate and recommend new event investments based on audience fit and pipeline potential • Negotiate vendor contracts, manage event budgets, and track spend against ROI targets • Plan and host CISO dinners, executive roundtables, and invite-only networking events that facilitate meaningful conversations with Promptfoo leadership • Collaborate with Sales to build targeted invite lists and secure attendance from high-value accounts • Own lead capture process from badge scanning to post-event data hygiene • Partner with Demand Generation to build pre-event, at-event, and post-event nurture sequences • Coordinate with the Sales team for timely follow-up to convert event leads into qualified opportunities • Report on event pipeline contribution, cost-per-lead, and ROI by event (weekly during event seasons) • Align with Product Marketing on event messaging, demos, and collateral • Work with the Technical Marketing Engineer to coordinate conference talk submissions, Arsenal demos, and live content at events • Support Sales with executive meeting scheduling and on-site logistics for prospect and customer meetings

Job Requirements

  • 4–6 years of field or event marketing experience in B2B tech, preferably in security or developer tools
  • Deep experience executing at marquee conferences: RSA, Black Hat, Gartner Security Summit, or comparable events
  • Strong logistics and vendor management skills from running a booth, managing a venue, and keeping a dozen moving parts on schedule
  • Data-driven mindset: you measure events in pipeline contribution and ROI, not just badge scans
  • Experience hosting executive events (CISO dinners, roundtables, VIP receptions)
  • Clear communicator who partners well with Sales, working side-by-side on account targeting and follow-up
  • Organized and comfortable managing budgets, timelines, and external vendors simultaneously
  • Experience marketing to security buyers (CISOs, AppSec leads, Security Directors)
  • Familiarity with product-led growth motions and open source community events
  • Experience at fast-growing startups where events were a primary pipeline channel
  • Hands-on experience with marketing automation tools (HubSpot) for event workflows and lead routing
  • Background in cybersecurity, DevSecOps, or AI/ML industry events

Benefits

  • Owner of the event engine that puts Promptfoo in front of CISOs, AppSec leads, and security directors
  • Maximize ROI on a six-figure conference investment across marquee security events
  • Build and execute executive engagement programs (CISO dinners, roundtables, VIP experiences)
  • Collaborate with Sales to convert event interactions into qualified pipeline

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