• Collaborate with customers, internal stakeholders, and industry professionals to identify user pain points and improvement opportunities • Prioritize features and solutions using data, customer insights, and scoring frameworks (RICE, etc.) • Translate user needs into clear product requirements, user stories, and acceptance criteria • Craft the business case for product enhancements to ensure alignment with high-level organizational goals and strategy • Lead cross-functional teams, as well as Product Owners, through the product lifecycle—from discovery to delivery and post-launch optimization • Monitor product performance through KPIs, user feedback, and analytics, and iterate as needed. • Act as the ‘go-to’ within the organization for your products, their capabilities, and their positioning in the market • Interface with Senior Leadership on a regular basis to report on the performance of your product line(s) • Speak about your product line(s) externally as needed at customer on-sites, product webinars, etc. • Establish and maintain an understanding of our competitive environment and market to drive strength and differentiation.