• Own the trading companion of the future — Transform notifications from simple alerts into an intelligent system that anticipates market opportunities, synthesizes noise into actionable buy/sell signals, and guides millions of users toward profitable decisions in real-time • Build for scale and speed — Architect notification infrastructure capable of delivering millions of time-sensitive alerts (like Bitcoin ATH notifications) within seconds, not hours — because in crypto, every moment counts • Ship to one of the largest notification audiences in fintech — Drive strategy for push, in-app, and email channels reaching Coinbase's massive global user base, directly impacting trading volume and incremental revenue measured in the millions • Pioneer ML-driven personalization — Partner with machine learning teams on Smart Targeting and Hydropower initiatives to decide who gets what insight at exactly the right moment, balancing engagement with notification fatigue • Collaborate at the intersection of Growth and Product — Work closely with cross-functional teams (ML, marketing, Platform Engineering, Design) to build stateful notification systems, volume controls, and quality guardrails that protect user experience while maximizing impact • Drive measurable business outcomes — Own KPIs tied directly to revenue, trading volume, user retention, and engagement — your work will move the needle on Coinbase's most important growth metrics