• Researches, defines, aligns, develops, and implements sales and marketing strategies with P&L accountability to enable the sales force to effectively sell, fulfill, and service new and existing individual or portfolio of banking products and improve the customer experience. • Carries out market research, forecasting, pricing, and competitive analysis, monitors product and system performance, and assesses problems to develop and implement solutions. • Manages product risks in compliance with legal, regulatory, and risk compliance, and reporting. • Collaborates with internal partners across the enterprise to take products to market. • Recommends and implements solutions based on analysis of issues and implications for the business. • Assists in the development of strategic plans. • Identifies emerging issues and trends to inform decision-making. • Supports the execution of strategic initiatives in collaboration with internal and external stakeholders. • Conducts independent analysis and assessment to resolve strategic issues. • Develops business cases by identifying needs, analyzing potential options, and assessing expected returns on investment. • Provides recommendations on product lifecycle. • Builds effective relationships with internal/external stakeholders. • Ensures alignment between stakeholders. • Designs and produces regular and ad-hoc reports, and dashboards. • Breaks down strategic problems, and analyzes data and information to provide insights and recommendations. • Monitors and tracks performance, and addresses any issues. • Supports change management of varying scope and type; tasks typically focused on execution and sustainment activities. • Provides input into the planning and implementation of operational programs. • Executes work to deliver timely, accurate, and efficient service. • Monitors key product performance and growth metrics to identify trends and recommend action plans. • Leads/oversees the management of vendor relationships and external partnerships and provides guidelines for execution; ensures that all agreements are met as per requirements. • Resolves internal, complex or higher risk customer escalations or policy exceptions, which may include interactions with clients and sales. • Reviews analysis of issues and identifies gaps and solutions. • Provides competitive analysis and benchmarking to identify product strengths and gaps, and extract insights. • Analyzes customer/consumer insights and channel data to identify strengths and gaps, and extract insights. • Completes internal and regulatory reporting, and attestations. • Identifies existing and potential risks and develops risk management controls and processes. • Develops and maintains product directives and policies. • Supports development of key metrics and identification of trends. • Gathers customer and sales feedback and analyzes issues. • Participates in and evaluates market research and competitive analysis associated with assigned products. • Participates in and evaluates customer / consumer insights and channel information. • Acts as the day to day contact for vendors; supports the implementation, maintenance, and sustainment of vendor solutions. • Resolves internal, first level customer escalations. • Leads/participates in the design, implementation, and management of core business / group processes. • Gathers basic market research and competitive intelligence, including pricing, from publicly available information. • Runs analyses and reports that support risk management and policy development. • Defines and implements business cases and strategic roadmaps for banking products and services, including project and budget approvals. • Designs, implements, manages, and enhances a single product or suite of products throughout the product lifecycle. • Develops, implements, and monitors key metrics and action plans to optimize financial performance. • Continuously improves processes to identify issues and deliver optimal customer experience. • Works with partners to develop salesforce training and materials and manages change. • May support the sales team in development of client deals and related presentations. • Develops and maintains relationships with external partners and vendors. • Creates the marketing strategy, including offers and campaigns, and works with Marketing and other partners to execute. • Develops, implements, and manages product documentation, templates, and requirements to ensure they accurately reflect product and systems functionality. • Influences and/or determines credit product risk parameters and metrics. • Focus is primarily on business/group within BMO; may have broader, enterprise-wide focus. • Provides specialized consulting, analytical and technical support. • Exercises judgment to identify, diagnose, and solve problems within given rules. • Works independently and regularly handles non-routine situations. • Broader work or accountabilities may be assigned as needed.