• Lead go-to-market strategy and sales enablement for GitLab's pricing and packaging across our product portfolio, creating messaging frameworks, sales plays, and guidance that help sales teams navigate pricing conversations across self-serve, sales-assisted, and enterprise segments. • Partner with product management, sales leadership, finance, revenue operations, and other Product Marketing Managers to understand pricing and packaging changes, surface friction points from the field, and translate internal decisions into clear customer-facing value stories and internal guidance. • Develop and own the narrative for GitLab's pricing philosophy and package differentiation, turning pricing structures into simple, compelling messaging that supports customer value discussions and purchasing decisions. • Lead launch readiness for pricing and packaging updates, including sales training, sales and customer communications, and coordination with website and marketing journey updates so pricing changes are clear, consistent, and easy to adopt. • Track and analyze pricing performance post-launch using adoption metrics, customer feedback, and sales insights, and turn those findings into actionable recommendations for product, monetization, and finance partners. • Create and maintain high-impact enablement for pricing conversations, such as pricing playbooks, tier differentiation guides, deal and objection-handling frameworks, competitive pricing narratives, and ROI and total cost of ownership assets. • Build GitLab's external thought leadership on platform economics, consumption models, and transparent, value-based pricing through content, webinars, and speaking opportunities. • Lead cross-functional programs to improve how we communicate and operationalize pricing and packaging, and share best practices with other Product Marketing Managers to raise the quality and consistency of commercial messaging.