Properstar
Join the world’s largest property platform. Reach millions of buyers and get exclusive mandates.
Marketing Copywriter
Location
United States
Posted
37 days ago
Salary
$240 - $290 / day
Bachelor Degree3 yrs expEnglishWord Press
Job Description
• Write high-quality marketing copy across channels, including: Website and landing pages, Campaigns (email, paid media, CRM), Product and feature messaging, Partner and agent (B2B) communications
• Adapt messaging and tone for both B2C and B2B contexts
• Create and update SEO-optimized content, including: Keyword research and search intent analysis, Structuring and writing content for discoverability and conversion
• Support SEO strategy through content execution and optimization
• Publish and maintain content using WordPress (or similar CMS)
• Collaborate closely with the Head of Marketing on messaging priorities, campaign execution, and go-to-market initiatives
• Manage your own workload across multiple projects and timelines
Job Requirements
- 3–5 years of experience in marketing copywriting or content roles
- Proven experience writing for websites and landing pages, marketing campaigns, and digital channels (email, paid, CRM)
- Excellent English writing skills (near-native level required)
- Solid understanding of SEO fundamentals : Keyword research, SEO-friendly copy and structure
- Hands-on experience with WordPress or similar CMS
- Basic proficiency in B2B social media copy, particularly LinkedIn (copywriting and adaptation, not community management)
- Comfortable working independently and taking ownership
- Able to balance speed, quality, and clarity in a fast-moving environment
- Nice to have: Experience in marketplaces, SaaS, or proptech
- Additional languages: French or German (strong plus), Portuguese or Spanish (nice to have)
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