• Architect and build a custom Shopify storefront using the Horizon theme as the base, with extensive Liquid template development and theme customization • Develop and maintain multiple page templates (Home, PLP, PDP, Blog, Store Locator, Account, Cart, and more) with modular, reusable section and block patterns • Integrate and optimize a large third-party ecosystem including SearchSpring (search, sort, filter), Nosto (recommendations, personalization), Swym (wishlist, back-in-stock), Okendo (reviews), Attentive (SMS), Klaviyo (email/events), and others • Implement analytics and tracking across GA4, GTM, and multiple vendor pixels (Commission Junction, Everflow, Truefit, ShopMy, Flightplan), including migration to Shopify’s custom pixel architecture • Build responsive, performant UI components for desktop and mobile viewports with attention to brand design fidelity • Collaborate with product, design, and the client’s internal dev team to translate business requirements into scalable technical solutions • Own SEO and AEO (Answer Engine Optimization) implementation: semantic HTML, structured data, landmark roles, internal linking, and AI/agentic search readiness • Troubleshoot production issues, optimize Core Web Vitals, and ensure reliability across the storefront • Drive code quality through reviews, documentation, and engineering best practices within a CI/CD pipeline • Implement secure coding best practices and participate in ongoing security training and awareness.