Director, Data Partnerships
Location
United States
Posted
26 days ago
Salary
Not specified
Bachelor Degree9 yrs expEnglishDspsSspsAPIProgrammaticCtvIdentity EcosystemsData Marketplaces
Job Description
About the Role
As the
Director of Data Partnerships
, you will play a key role in building, scaling, and growing our partnership ecosystem. You’ll own the complete lifecycle of strategic partnerships, from sourcing and negotiation to go-to-market activation and ongoing maintenance. Success in this highly cross-functional role requires deep expertise in ad technology integrations, identity, and relationship management, combined with strong commercial judgement and a mindset for revenue growth.
In this role, you will:
Identify, negotiate and close new activation partners who can help drive usage of Tunnl’s audience and measurement products
Grow revenue with existing partners through optimized integration strategies and relationship management
Accelerate product and platform capabilities with emerging and established data sources
Collaborate with internal Product, Engineering, and Finance teams to structure and operationalize partnerships
Support sales and account teams with new solutions through partnerships
Conduct industry and competitive research to stay ahead of trends, emerging technologies, and partner innovation
Oversee partnership deliverables, including reporting, training, and operational roadmaps
Responsibilities
Deal Structuring & Negotiation:
Lead commercial negotiations, including revenue share structures, data licensing terms, API and platform integration agreements, and billing and usage models
Partner with Legal to finalize contracts that balance scalability, compliance, and profitability
Structure incentives to align long-term partner success with platform growth
Go-to-Market & Revenue Enablement:
Collaborate with Sales and Client Experience teams to position partners effectively in market
Partner with Marketing to develop enablement materials, training sessions, and pitch narratives
Support joint marketing initiatives and co-selling strategies
Track and optimize partner revenue contribution
Product & Technical Collaboration:
Work closely with Product and Engineering to scope integrations and prioritize roadmap items
Ensure timely and automated audience distribution to partner platforms
Continually optimize taxonomy structure based on market feedback and partner usage
Required Qualifications
Preferred Qualifications
Direct sales experience with a data vendor
Background in analytics or technical integrations
MBA
Why You Should Apply:
Join a team driven by curiosity, clarity, and a shared passion for helping clients shape research and insights, public opinion, and policy
Be part of a supportive, transparent, and forward-looking culture that invests in people and processes
Eligible for the Company Bonus Plan (targeting 15% of Base Salary)
Comprehensive benefits with excellent medical, vision, and dental coverage
HSA option
Flexible hybrid work policy
Flexible unlimited paid vacation + 80 hours of paid sick leave
10 paid company holidays + Christmas week off
401(k) plan with 100% match up to 3%, plus 50% match up to 5%
Cell phone reimbursement stipend
Monthly parking or commuter stipend for VA-based employees
About Tunnl
Tunnl is building a future where artificial intelligence enables organizations to connect meaningfully with the people who matter most. We help organizations conduct research at scale, define the right audiences, surface real-time insights, identify optimal communication channels, and measure changing attitudes over time.
Tunnl serves brands, agencies, and advocacy groups alike - organizations navigating complex communications, reputational, and regulatory landscapes. These teams need smarter, faster ways to make audience-informed decisions that stand up to scrutiny and resonate across stakeholder groups. Whether you're building a brand, shaping public opinion, managing risk, or launching a new initiative, Tunnl empowers you to move from insight to impact with clarity & confidence.
Job Requirements
- 8+ years of experience in partnerships, business development, or strategic alliances
- Direct experience working with DSP’s, SSP’s, identity ecosystems, and data marketplaces
- Strong commercial negotiation experience
- Deep understanding of digital advertising workflows (programmatic, CTV, etc.)
- Comfort navigating cross-functional organizations
- Strong analytical skills with ability to assess business impact quantitatively
- Excellent executive-level communication and presentation skills
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