• Develops, enhances and increases regional sales performance to meet or exceed annual Company sales and market share objectives • Ensures corporate sales and marketing direction is fully executed within a geographic area • Implements the regional strategy and/or a district sales strategy (or business plan) to be executed through the team • Develop and maintain solid customer relationships with key executives, decision influencers and decision makers as appropriate • Responds to the needs of the customer in a timely and professional manner • Conducts account reviews for key customers as required • Monitors product usage to determine growth and/or decrease in purchasing patterns • Provides regular, candid and timely feedback to the sales representatives and documents appropriately • Analyzes and evaluates the performance of the team as well as sales figures and territory data for geography • Recruits and retains top talent applicants to ensure all positions are filled • Performs all Company business in compliance with all applicable Company policies and procedures.