Malwarebytes
All-in-one cybersecurity that's always by your side.
Global Channel Programs Manager
Location
United States
Posted
11 days ago
Salary
$120K - $130K / year
Bachelor Degree5.8 yrs expEnglishCyber Security
Job Description
• Own the global partner email lifecycle strategy, including monthly newsletters, product launch communications, promotional campaigns, and new nurture programs (onboarding, post-event follow-up, renewal support, and partner lead follow-up).
• Build scalable infrastructure, processes, and reporting to measure partner engagement, campaign performance, and program effectiveness globally.
• Segment and personalize partner communications by partner type, tier, and region to increase engagement and activation.
• Develop and scale Campaign-in-a-Box programs to enable partners with ready-to-deploy assets, including email templates, outbound cadences, social copy, call scripts, and battlecards.
• Support sales partner cadence execution by drafting inbound and outbound messaging and implementing workflows within sales engagement platforms.
• Own the partner portal marketing experience, including content governance, asset updates, engagement tracking, and campaign-in-a-box uploads to ensure a streamlined and current partner experience.
• Provide operational and programmatic support to regional field marketing teams, ensuring they can focus on partner relationships, regional execution, and event excellence.
Job Requirements
- 5–9+ years of B2B SaaS marketing experience, preferably within cybersecurity, IT infrastructure, or channel-first organizations.
- Strong experience in partner marketing, lifecycle marketing, or channel program development.
- Proven ability to build scalable programs that support regional teams across multiple geographies.
- Experience developing campaign-in-a-box assets and partner enablement materials.
- Familiarity with marketing automation platforms, CRM systems, and sales engagement tools.
- Strong operational mindset with demonstrated ability to create structure, process, and repeatability.
- Excellent cross-functional collaboration skills and experience working with Channel Sales, Field Marketing, Revenue Operations, and Product Marketing teams.
- Strong written communication skills with the ability to translate messaging into scalable partner-ready assets.
- Ability to balance strategic thinking with hands-on execution in a fast-moving environment.
- Degree or equivalent experience in Marketing, Business, or related field.
Benefits
- Comprehensive medical, dental, and vision insurance coverage
- Employee Referral Bonus Program
- Wellness programs
- 401k and employer matching for (US Employees)
- Comprehensive Time Off policy
- An opportunity to do something great for yourself and the world! (Benefits and Perks subject to change by country/region)
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