• Lead high-impact analytics initiatives with internal teams to inform data-driven initiatives. • Execute in-depth analysis of user behavior to identify growth opportunities and inform product optimization strategies. • Influence direction through actionable insights and recommendations to key stakeholders based on statistical analysis and data interpretation. • Develop and maintain advanced dashboards, reports, and visualizations to track and communicate critical key performance indicators (KPIs) and performance metrics. • Work closely with engineering teams to ensure accurate data collection and instrumentation, providing guidance on tracking implementation and data integrity. • Collaborate with the data engineering and data science teams to refine and enhance data infrastructure and architecture to support advanced analytics and reporting capabilities. • Become an expert on BetterHelp data, product experience, and regulatory requirements • Build a unified understanding of how our data, customer experiences, and goals align