• Support the development and execution of integrated marketing campaigns for key solutions, industries, and buyer segments. • Partner with Product Marketing to ensure messaging and value propositions are consistently reflected across campaign assets. • Collaborate with Sales, SDR, Channel, Acquisition, and Customer teams to ensure alignment, coverage, and measurable impact. • Coordinate the end-to-end execution of global and regional campaigns across program teams such as digital, email, field, channel, webinars, and content. • Manage campaign calendars to ensure timely delivery aligned to product launches, sales plays, and market opportunities. • Partner with delivery teams to execute tactics such as webinars, email nurtures, paid media, social promotion, and partner activations. • Track campaign KPIs and reporting in partnership with Marketing Operations. • Analyze results to optimize performance, reallocate spend where appropriate, and share insights to improve future campaign effectiveness.