• Support the development of influencer campaign strategies, using data-driven insights to recommend talent, channels, and formats. • Act as the voice of the influencer, sharing feedback that improves the creator experience and strengthens campaign performance. • Build and execute influencer campaigns with precision — from brief creation and sourcing to contracting, product fulfillment, and reporting. • Manage influencer relationships during campaigns, ensuring they have the tools, guidance, and support needed to deliver quality content. • Monitor campaign performance and provide timely reporting, surfacing insights and opportunities for optimization. • Leverage internal project management tools to keep campaigns on track, documented, and measurable. • Communicate proactively with internal and external stakeholders, ensuring clarity on campaign progress, performance, and next steps. • Partner with Customer Success, Sales, and Product teams to ensure campaigns align with client goals and platform capabilities. • Analyze campaign execution with a critical eye, providing recommendations that improve outcomes and efficiency. • Stay sharp on industry trends and platform updates, evolving best practices and contributing to team playbooks.