• Owns full strategic direction and coverage of regional map • Strong focus on assessing needs and issues in order to maintain existing Install Base • Focus on and setting upgrade pricing strategies • Develop strategies to expand footprint within existing install base • Develop strategy to effectively approach Academic accounts • Must learn both platform technologies and expertly present to all segments of the market • Manage and nurture relationships with the installed base • Conduct quarterly business reviews with customers • Identify and capitalize on upgrade sales opportunities • Provide continuous support throughout the product lifecycle • Primary contact for all installations relative to options and upgrades available • Investigates customer complaints and coordinates the mediation until customer satisfaction • Leverage the clinical applications team to ensure optimal utilization of the Accuray systems