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Lead Customer Marketing Manager
Location
United States
Posted
10 days ago
Salary
Not specified
Job Description
Role Description
This role involves driving customer adoption, retention, and expansion throughout the customer lifecycle. As a strategic and hands-on marketing leader, you will:
- Build and scale customer marketing programs focused on adoption and retention
- Design integrated campaigns aligned with sales and product marketing
- Coordinate across marketing functions to ensure campaign consistency
- Define success metrics for customer marketing initiatives
- Lead cross-functional collaboration to drive lifecycle marketing strategy
- Launch scalable customer communication programs tied to product releases
Qualifications
- 6-9+ years of B2B marketing experience, preferably in high-growth SaaS companies
- Proven track record in integrated campaign strategy and execution
- Experience in customer marketing, lifecycle marketing, or post-sale programs
- Strong understanding of B2B funnels and sales alignment
- High level of organization and strong communication skills
- Ability to work cross-functionally in fast-paced environments
- Data-driven mindset with experience optimizing campaigns using performance insights
Benefits
- Work with a diverse global team across multiple regions
- Make a significant impact from day one in a fast-paced environment
- Participate in a collaborative and growth-oriented culture
- Annual global offsite to connect with team members in person
- Opportunities for professional growth and development
Job Requirements
- 6-9+ years of B2B marketing experience, preferably in high-growth SaaS companies
- Proven track record in integrated campaign strategy and execution
- Experience in customer marketing, lifecycle marketing, or post-sale programs
- Strong understanding of B2B funnels and sales alignment
- High level of organization and strong communication skills
- Ability to work cross-functionally in fast-paced environments
- Data-driven mindset with experience optimizing campaigns using performance insights
Benefits
- Work with a diverse global team across multiple regions
- Make a significant impact from day one in a fast-paced environment
- Participate in a collaborative and growth-oriented culture
- Annual global offsite to connect with team members in person
- Opportunities for professional growth and development
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