• Develop and execute a strategy to advance Ingevity Pavement Technologies to road owners and stakeholders. • Collaborate and align on strategy execution/deployment with Evotherm Technical Marketing Managers. • Collaborate with State Departments of Transportation (DOTs) and local government agencies to educate, train and develop specifications. • Collaborate with Ingevity Government Relations team on initiatives. • Partner with industry associations and key customers to facilitate specification discussions. • Promote the advancement of Ingevity Pavement Technologies through marketing, training, and education initiatives at conferences, tradeshows, and industry meetings. • Organize and lead educational seminars/webinars to increase awareness and understanding of WMA technology. • Collaborate with the technical team to initiate and oversee research projects that support technology adoption. • Assist technical team with deployment of technical innovations related to WMA. • Develop impactful marketing materials and presentations to encourage widespread WMA adoption. • Work with the sales team to plan and execute WMA field demonstrations. • Generate sales leads for technical sales team.