• Compile analyses and build financial models on customer trends and historical data to support product decision-making • Lead and execute ad-hoc analyses to support data-driven initiatives and strategic projects • Conduct performance analysis of existing products, including pricing, adoption, and usage trends • Contribute to quarterly planning by helping define forward-looking product strategies • Quantify and size markets, identifying competitors, key players, and market trends • Design creative analytics and visualizations to provide deeper performance insights for senior management • Perform go-to-market performance reviews, including win/loss analysis, to identify opportunities for improvement • Develop templates, tools, and communications to drive consistency in GTM processes, deliverables, and stakeholder alignment • Identify gaps in GTM deliverables or needs and propose practical solutions • Support the creation and refinement of marketing collateral through research and content curation • Build strong working relationships with sales, pre-sales, product management, enablement, services, customer success, and cross-marketing teams