• Achieve monthly sales budget • Manage accurate forecast for responsible territory and channel • Effectively execute a basket selling approach to become sole/primary supplier within our served product categories • Maintain a detailed understanding of current and potential market share as well as competitive position within the territory • Develop and maintain relationships with key decision makers and influencers within key customers • Test tooling and equipment to both potential and existing customers • Responsible for market awareness regarding competitors in their territory • Create strategies to gain market share • Continuously develop customer focused selling and sales excellence skills • Provide and coordinate technical support and training to customers as needed • Nurture relationships as business partners with both internal and external customers • Conduct comprehensive business reviews with customers and internally to ensure sales growth plan results • Monitor consistency of diamond tool and equipment performance, escalate findings to Product Market Management team • Address customer issues (internal and external) in a timely manner • Maintain accurate CRM • Manage expense reports according to guidelines and in a timely fashion • Maintain car stock reconciliation according to policy • Communicate with various internal departments as necessary