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Role Description

The Solution Marketer will be a core member of Pellera’s marketing team, responsible for positioning, messaging, and go to market strategy across Pellera’s solution’s suite. This role bridges product, sales, and customer teams to ensure our solutions are clearly differentiated, easy to understand, and consistently represented across every touchpoint.

You will own the strategic storytelling that brings Pellera’s value to life — helping buyers understand why Pellera, how we solve key business challenges, and what outcomes we enable.

Essential Functions

• Product Positioning & Messaging:
  • Develop messaging for Pellera’s various solutions that resonate with technical and business decision‑makers.
  • Maintain a consistent brand and solution story across all channels.
• Go‑to‑Market Strategy:
  • Partner with management to plan and execute current solution offerings and launches.
  • Drive go‑to‑market frameworks, including launch plans, success metrics, and feedback loops.
  • Enable sales with compelling content that supports pipeline creation and deal acceleration.
• Content Creation & Thought Leadership:
  • Produce high‑quality marketing assets: solution briefs, product one‑pagers, pitch decks, ROI/value content, FAQs, and solutions landing pages.
  • Collaborate with marketing team on campaign messaging, landing pages, and nurture journeys.
  • Support brand thought leadership through blogs and webinars.
• Customer & Market Insights:
  • Research customer needs, industry trends, and competitive dynamics to inform messaging and roadmap alignment.
  • Conduct interviews with customers and internal teams to refine solution positioning.
• Sales Enablement:
  • Create tools and resources that help reps sell effectively, including competitor battle cards, talk tracks, etc.
  • Train cross‑functional teams on solution value, messaging and differentiation.

Qualifications

• 4–8+ years of experience in product marketing, solution marketing, or a related field within SaaS, cloud, infrastructure, or emerging technology.
• Strong storyteller with the ability to simplify complex concepts into clear, compelling narratives.
• Skilled in cross‑functional collaboration — especially with product, sales, and customer teams.
• Experience driving GTM launches and building scalable marketing frameworks.
• Comfortable operating in a fast‑moving, dynamic environment.
• Exceptional writing, communication and presentation skills.
• Event marketing skills a bonus or nice to have.

Physical Requirements

• Prolonged periods of sitting at a desk and working on a computer.
• Must be able to lift up to 15 pounds at times.

Company Description

Pellera provides equal employment opportunities to all employees and applicants for employment and prohibits discrimination and harassment of any type without regard to race, color, religion, age, sex, national origin, disability status, genetics, protected veteran status, sexual orientation, gender identity or expression, or any other characteristic protected by federal, state or local laws. This policy applies to all terms and conditions of employment, including recruiting, hiring, placement, promotion, termination, layoff, recall, transfer, leaves of absence, compensation and training.