Active Interest Media

AIM produces magazines, websites, events, and TV shows that reach millions of readers, fans, and attendees.

Growth Marketing Manager

Growth MarketingGrowth MarketingFull TimeRemoteTeam 201-500H1B No SponsorCompany SiteLinkedIn

Location

United States

Posted

52 days ago

Salary

$60K - $65K / year

Bachelor Degree4 yrs expEnglish

Job Description

• Develop and execute campaigns to drive customer acquisition, engagement, and retention across various digital channels. • Work closely with the Director, Acquisition Marketing and the brand teams to develop, manage, and execute marketing campaigns. • Analyze consumer behavior/traffic flows to identify areas for improvement, spot trends and opportunities for growth. • Implement A/B testing and other Conversion Rate Optimization (CRO) techniques to enhance campaign results and user experience. • Monitor and analyze marketing performance metrics, making performance improvement suggestions.

Job Requirements

  • 4+ years of experience in digital marketing or growth marketing roles.
  • Proven track record of using segmentation and targeting to achieve meaningful results.
  • Strong analytical skills with the ability to interpret data and draw actionable insights.
  • Excellent project management skills with the ability to prioritize tasks and meet deadlines.
  • Proficiency in digital marketing tools and platforms, including Google Analytics, Facebook Ads Manager, and email marketing software a plus.
  • Creative and innovated thinker.
  • Excellent communication and interpersonal skills.
  • Own performance marketing and digital strategy execution end-to-end.

Benefits

  • Active Interest Media values diversity in the workplace and is an equal opportunity employer.

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