HiveMQ GmbH logo
HiveMQ GmbH

HiveMQ is the Industrial AI Platform helping enterprises move from connected devices to intelligent operations. Built on the MQTT standard and a distributed edge-to-cloud architecture, HiveMQ connects and governs industrial data in real time, enabling global leaders like Audi, BMW, Eli Lilly, and Siemens to operationalize AI and drive innovation at scale. At HiveMQ, our culture is Effortless → Empowered → Relentless. We make the complex simple, act with confidence and ownership, and never stop pushing the boundaries of what’s possible. Join us to power the future of intelligent industry.

Senior Product Marketing Manager

Product MarketingProduct MarketingFull TimeRemoteLeadTeam 51-200

Location

United States

Posted

2 days ago

Salary

Not specified

Seniority

Lead

B2B MarketingProduct MarketingSales EnablementMessagingPositioningPersona DevelopmentValue PropositionContent CreationTechnical WritingGo TO MarketLaunch MarketingCommand OF THE Message

Job Description

HiveMQ is the Industrial AI Platform helping enterprises move from connected devices to intelligent operations. Built on the MQTT standard and a distributed edge-to-cloud architecture, HiveMQ connects and governs industrial data in real time, enabling global leaders like Audi, BMW, Eli Lilly, and Siemens to operationalize AI and drive innovation at scale.

At HiveMQ, our culture is Effortless → Empowered → Relentless. We make the complex simple, act with confidence and ownership, and never stop pushing the boundaries of what’s possible. Join us to power the future of intelligent industry.

Job Description:

HiveMQ is undergoing a major transformation into a multi-motion, AI-native growth engine. We are looking for a Product Marketing Manager to support the sales-led motion. You will be the critical bridge between HiveMQ's platform and our revenue team, translating complex capabilities into the clear, compelling narratives and tools that help our sales team win. Working closely with both our Chief Product Officer and Chief Revenue Officer, you'll partner to build the platform narrative that moves deals forward and accelerates pipeline.

You'll report directly to the CMO and partner closely with our existing PMM.

What You’ll Own:

  • Sales-Led Go-to-Market Support: Develop consistent, compelling narratives across the buyer journey. Partner with the CRO and sales leadership to understand pipeline challenges, create tools, and enable the GTM to accelerate deals.

  • Messaging & Positioning: Translate HiveMQ's platform capabilities into language that resonates with both technical and business buyers. Develop and maintain personas, value drivers, and messaging frameworks grounded in how our customers actually buy, and keep them current as the market evolves.

  • Product Launch Support: Collaborate with the broader PMM team on go-to-market launches, contributing the sales-side assets, internal readiness materials, and external messaging that bring new capabilities to market.

  • Content Creation: Write content that moves the needle - blog posts, solution briefs, customer-facing presentations, simple demos, and campaign assets.

  • Cross-Functional Partnership: Build a trusted, durable relationship with sales leadership and field teams. Be the PMM they call - responsive, practical, and fluent in how they sell. Work closely with Product to be the bridge between what they are building and what it means to the market.

What You Bring:

  • 8+ years of experience in B2B product marketing, with meaningful time spent working directly alongside a sales team

  • A track record of creating sales tools that get used, not just delivered.

  • Familiarity with sales methodologies; experience with Command of the Message or similar frameworks is a strong plus

  • The ability to simplify complex technical concepts into clear, buyer-centric language without losing the substance

  • Strong writing skills; you produce compelling content yourself and have examples to prove it

  • Experience with persona development, value proposition design, and messaging frameworks

  • Self-motivated and execution-oriented; you can take a project from strategy to final asset with minimal hand-holding

  • Comfort working in a fast-paced, high-growth environment where priorities evolve and speed matters

EXCERPT FROM OUR CUSTOMER LIST

https://www.hivemq.com/customers/

Informations about our job advertisements

Job advertisements of HiveMQ GmbH are always directed at female, male and various applicants, regardless of age, gender, religion, sexual identity, disability, race, ethnic origin, world view, etc. The selection of a candidate is exclusively based on qualifications. For organisational reasons, we cannot return application documents and cannot reimburse any expenses that you incur during the application process.

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