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Right Side Up

Right Side Up is a marketplace of premium marketing talent—with all of the marketing chops and none of the agency fluff.

Product Marketing Consultant

Product MarketingProduct MarketingContractRemoteSeniorTeam 51-200H1B No SponsorCompany SiteLinkedIn

Location

Texas

Posted

2 days ago

Salary

Not specified

Seniority

Senior

English

Job Description

• Develop and refine product positioning, messaging, and value propositions • Lead or support go-to-market (GTM) strategy and execution for new product and feature launches • Partner with product, growth, and sales teams to align on strategy and priorities • Create compelling marketing assets such as landing pages, sales decks, one-pagers, and case studies • Build and execute sales enablement materials to support revenue teams • Plan and support webinars, product launches, and other demand generation initiatives • Conduct market, customer, and competitive research to inform strategy • Identify opportunities to improve conversion, adoption, and overall product-market fit

Job Requirements

  • Strong foundation in product marketing across B2B, B2C, or both
  • Experience owning or contributing to GTM strategy and execution
  • Ability to translate complex product concepts into clear, compelling messaging
  • Comfort working cross-functionally with product, sales, and marketing stakeholders
  • Experience with one or more areas such as sales enablement, lifecycle marketing, webinars/events, or content strategy
  • Analytical mindset with the ability to use insights to inform decisions
  • Adaptability and comfort working across different industries, products, and team structures
  • Strong communication and storytelling skills

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