First Digital

Home of FDUSD. First Digital specialises in providing bespoke Stablecoin, Payments and Custody solutions.

Marketing Executive – 6 months contract

Chief Marketing OfficerChief Marketing OfficerContractRemoteMid LevelTeam 51-200Since 2019Company Site LinkedIn

Location

United States

Posted

1 day ago

Salary

Not specified

Seniority

Mid Level

Bachelor Degree2 yrs expEnglishWeb3

Job Description

• Develop and execute comprehensive marketing strategies to drive sustainable business growth and increase brand visibility • Manage and optimize online search efforts, including SEO (on-page, off-page, technical, and content optimization) and SEM (Google Ads/PPC campaign setup, keyword management, bidding strategies) • Plan, launch, and manage multi-channel digital marketing campaigns across platforms such as search, social media, email, and display advertising • Closely monitor campaign performance metrics (e.g., CTR, CPC, ROAS, conversions, traffic, engagement) using tools like Google Analytics, Google Ads, and other analytics platforms • Analyze data insights, identify optimization opportunities, and make real-time adjustments to improve campaign efficiency and ROI • Collaborate closely with cross-functional teams (e.g., content, product, design, sales) to align marketing initiatives with overall brand objectives and support broader growth projects • Stay updated on digital marketing trends, tools, and best practices to recommend innovative approaches

Job Requirements

Proven experience (2+ years preferred) in digital marketing, with hands-on responsibility for SEO and/or SEM campaigns
Strong understanding of cryptocurrency, blockchain technology, and Web3 ecosystems (essential / highly preferred) — ability to discuss concepts like wallets, tokenomics, DeFi, NFTs, on-chain data, and community dynamics confidently
Solid understanding of performance metrics, A/B testing, and data-driven decision making

Benefits

We are an equal opportunity employer and value diversity at our company. We do not discriminate on the basis of race, religion, color, national origin, gender, sexual orientation, age, marital status, veteran status, or disability status.