• Plan, manage, improve and control sales activities for national key accounts/ complex customer relationships and corresponding networks by means of team selling in own area of responsibility in order to maximize Festo share at the key account. • Develop and implement account management strategies for key accounts. • Build and maintain strong relationships with key decision-makers and stakeholders at major accounts. • Understand customer needs and provide tailored solutions to enhance satisfaction and loyalty. • Collaborate with internal teams to ensure alignment on product offerings and service delivery. • Negotiate contracts and pricing agreements to maximize profitability while meeting customer requirements. • Analyze customer needs and develop account management plan and coordinates the execution of the plans based on team selling. • Develop mid- and long-term strategies for these Key Accounts with respect to standardization of technology, customer relationship, customer specific product (development) etc. • Responsible for the achievement of agreed sales targets (budget etc.) of dedicated Key Account(s). • Monitor turnover development and implement corrective actions, if required. • Monitor account performance and develop action plans to address any issues or opportunities. • Conduct regular business reviews with key accounts to assess performance and identify growth opportunities. • Negotiations of local contracts and preparation, as well as implementation of international contracts. • Manage and support international projects with this Key Account. • Ensure maximum cooperation with and between the account teams involved, and with all other departments within Festo, nationally and internationally. • Stay informed about industry trends, competitor activities, and market conditions affecting key accounts. • Prepare and present reports on account status, sales forecasts, and strategic initiatives to senior management. • Define and maintain all relevant tools like Mosaic, Share Points, Project data base etc. • Drives customer specific marketing activities. • Analyze complete buying center and drives multi-level customer relationship management.