• Personally design, execute, and optimize all programs • Build and execute a Bay Area–led, multi-city field marketing strategy • Own high-impact formats: Executive dinners and founder-led events • Design account-based field programs for high-value target accounts • Build playbooks triggered by high-intent signals • Run a steady cadence of new demand generation experiments • Partner tightly with Sales to convert engagement into pipeline • Ensure fast, disciplined follow-up on all field-sourced leads