• Provide direction to the sales VPs/sales teams and coordination of the company sales function • Develop and implement sales strategy • Monitor and evaluate sales activity and achieving specific revenue/sales goals • Deliver on sales booking targets and drive pipeline management • Direct the execution of sales efforts and initiatives within targeted markets and Industries • Develop and coordinate sales selling cycle and methodology • Partner with marketing managers, sales management and other internal functional groups to identify and develop new customers for IFS products and services • Provide deliver on an accurate forecast that assist the management of the company’s cash flow targets and develop annual sales plan strategies and plans to accomplish or exceed corporate goals which drive the increase of revenue and profitability. • Manage and build a rolling pipeline and identify opportunities and new project development. • Identify and measure key indicators on a regular basis to motivate ideal behaviors within the sales team • Study and evaluate the effectiveness of sales, processes, costs and results. • Develop and manage sales budget and oversee the development and management of internal operating budget • Directly engage with key client accounts, deliver value-based sales presentations to key clients in coordination with sales representatives, and coordinate the management of all other accounts. • Establish long-term business relationships with customers, key strategic partners and influencers. • Effectively prospect for New Business opportunities, target new accounts and opportunities in medium to large companies. • Direct staffing, training and performance evaluations to develop sales program. • Help build and develop sales team competencies and capabilities. • Coach and motivate sales team to achieve goals. • Represent the company at various business meetings to promote company.