• Drive pipeline generation and field sales • Attend conferences, ecosystem events, and in-person meetings to source high-quality opportunities. • Build relationships with developers, protocols, wallets, and enterprise teams to fuel consistent top-of-funnel growth. • Own the full sales cycle • Lead discovery, qualification, technical scoping, and deal strategy. • Run a structured, consultative sales process and independently close new business across both crypto-native and traditional teams exploring Web3. • Perform selective account management • Manage and grow the accounts you originate, serving as an ongoing point of contact. • Provide account coverage when needed and collaborate with existing GTM teammates to deliver strong customer outcomes. • Develop outbound motion and prospecting discipline • Run targeted outreach into priority segments, experiment with messaging, and refine outbound programs that scale. • Balance field activity with thoughtful, repeatable prospecting. • Collaborate cross-functionally on GTM process • Partner with leadership, Product, Marketing, and Operations to refine segmentation, pipeline visibility, sales operations, and handoffs. • Help establish an early sales playbook, including qualification frameworks and account allocation rules. • Shape commercial strategy with leadership • Provide input on quota design, compensation structure, territory planning, and early GTM org design as we scale. • Play a key role in establishing a durable revenue engine. • Represent 0x as a credible, knowledgeable GTM leader • Develop a strong understanding of our infrastructure, API offerings, and the broader crypto ecosystem. • Serve as a trusted guide to prospective customers evaluating 0x.