• Write press packs, experts pages, sample media questions and media pitches. • Manage media relations campaign execution and client communication. • Identify opportunities for contributed articles and tip lists for clients. • Develop, identify and maintain relationships with the media. • Pitch and secure placements in traditional and online media outlets and manage media requests for clients. • Attend client meetings. • Research media, newsworthy topics/events and angles/pitches online. • Work closely with chief publicity strategist to craft and execute PR campaigns. • Maintain communication with clients via phone, email for monthly updates and goal setting. • Review campaign analytics with clients. • Help authors create consistent branding. • Attending monthly Zoom team meetings and Zoom brainstorm strategy sessions.