• Identify, build, and maintain strong relationships with customers and prospects to drive revenue and meet monthly, quarterly, and annual targets • Lead prospecting, upselling, and follow-up activities for targeted leads • Lead selling efforts on both an operational and strategic basis • Manage expenses to remain at or below budget and optimize travel by maximizing the number of accounts and prospects visited per trip • Develop formal business plans for ConnectiveRx Business Programs with a focus on targeted sales activities by market segment, customer, and partner • Ensure strong, ongoing integrated promotion of selected products and services • Meet or exceed qualitative and quantitative sales and revenue goals through new prospect development, lead qualification, and closing sales • Develop key metrics and analytics related to the sales pipeline and evaluate the effectiveness of sales strategies and activities • Oversee CRM data collection and ensure systems are accurate and up to date • Perform other duties as assigned