Loot Labs, Inc

Creators of Boxed.gg, the ultimate collectibles experience.

Senior Lifecycle Marketing Manager

MarketingMarketingFull TimeRemoteTeam 11-50Since 2023H1B No SponsorCompany SiteLinkedIn

Location

United States

Posted

114 days ago

Salary

Not specified

Bachelor Degree5 yrs expEnglish

Job Description

• Own the full CRM marketing lifecycle from strategy and planning to execution and optimization across email, SMS, and website notifications • Develop and execute data-driven CRM campaigns that contribute to customer retention and revenue growth • Implement strategies to grow and maintain user engagement with email marketing • Plan, build, and execute email, SMS, and notification campaigns for marketing initiatives • Design and build automations in Klaviyo, including triggers, segmentation, and personalization logic • Analyze campaign and automation results and deliver insights on performance

Job Requirements

  • 5+ years of hands-on experience in email or lifecycle marketing
  • Proven track record of developing email content and managing successful campaigns
  • Experience building and managing automated lifecycle emails
  • Experience with programming and coding of email communications using HTML/CSS preferred
  • Experience with or knowledge of trading card games or sports card collecting is a plus
  • Strong understanding of email marketing strategies, metrics, and industry best practices
  • Proficiency with email service providers like Klaviyo or Mailchimp
  • Familiarity with audience segmentation, automation, and lifecycle marketing strategies
  • Excellent communication and copywriting skills
  • Ability to analyze data and translate it into actionable insights is a plus.

Benefits

  • Health insurance
  • 401(k) matching
  • Flexible work hours
  • Paid time off
  • Professional development opportunities

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