Loot Labs, Inc
Creators of Boxed.gg, the ultimate collectibles experience.
Senior Lifecycle Marketing Manager
Location
United States
Posted
114 days ago
Salary
Not specified
Bachelor Degree5 yrs expEnglish
Job Description
• Own the full CRM marketing lifecycle from strategy and planning to execution and optimization across email, SMS, and website notifications
• Develop and execute data-driven CRM campaigns that contribute to customer retention and revenue growth
• Implement strategies to grow and maintain user engagement with email marketing
• Plan, build, and execute email, SMS, and notification campaigns for marketing initiatives
• Design and build automations in Klaviyo, including triggers, segmentation, and personalization logic
• Analyze campaign and automation results and deliver insights on performance
Job Requirements
- 5+ years of hands-on experience in email or lifecycle marketing
- Proven track record of developing email content and managing successful campaigns
- Experience building and managing automated lifecycle emails
- Experience with programming and coding of email communications using HTML/CSS preferred
- Experience with or knowledge of trading card games or sports card collecting is a plus
- Strong understanding of email marketing strategies, metrics, and industry best practices
- Proficiency with email service providers like Klaviyo or Mailchimp
- Familiarity with audience segmentation, automation, and lifecycle marketing strategies
- Excellent communication and copywriting skills
- Ability to analyze data and translate it into actionable insights is a plus.
Benefits
- Health insurance
- 401(k) matching
- Flexible work hours
- Paid time off
- Professional development opportunities
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