• Own customer storytelling & advocacy: Lead case studies, testimonials, customer quotes, and champion identification; manage and grow the Customer Advisory Board and customer referral program. • Drive customer communications & education: Produce the monthly customer newsletter, create enablement content, and translate complex measurement concepts into clear, actionable materials that help customers become power users. • Build and nurture the customer community: Plan and host small customer events, dinners, roundtables, focus groups, and peer-to-peer learning opportunities that support retention and deepen relationships. • Partner cross-functionally across Product, Sales, Strategy, and Customer Success: Gather customer insights to influence roadmap decisions, support launches and feature adoption, and supply GTM teams with high-leverage stories and proof points. • Develop customer lifecycle programs that drive loyalty and expansion: Create nurture strategies, coordinate surprise-and-delight moments (gifts, milestones, holiday programs), and monitor customer sentiment to proactively reduce churn.