• Acts as the day-to-day strategic advisor to the client • Ensures that work is strategically on-target and delivered within budget and timelines • Responsible for generating revenue through leading and managing a team of internal resources • Understands the business challenges clients face and helps define business goals • Prepares annual strategic/tactical plans for each client and individual campaign/project plans • Manages and strengthens client relationships • Proposes, sells to clients, and oversees projects tied to clients’ objectives • Initiates and oversees activities on behalf of clients • Manages client communication on strategy and planning • Mentors, trains, and coaches team members to facilitate growth and development