• Plan and execute global marketing campaigns that highlight Sophos’s cybersecurity leadership and solutions. • Partner with Product Marketing to translate product launches and roadmap priorities into integrated campaigns. • Develop campaign concepts, messaging, and content frameworks that can be activated across global programs, paid media, and regional marketing. • Manage timelines, deliverables, and stakeholder communication with strong project management discipline. • Write, edit, and produce multi-channel campaign content — including blogs, thought leadership, web copy, guides, eBooks, videos, and social assets. • Align content to the integrated marketing strategy and editorial calendar. • Bring creative ideas and storytelling techniques to life that differentiate Sophos in a crowded cybersecurity market. • Ensure all content reflects Sophos’s tone of voice, messaging pillars, and brand standards. • Partner with Creative Services, PR/Social, and Global Programs to ensure campaigns are cohesive and amplified across channels. • Work closely with demand gen and paid media to deliver content that performs — converting engagement into pipeline. • Coordinate with internal subject matter experts to ensure technical accuracy and relevance. • Monitor campaign performance and content engagement metrics in partnership with Marketing Operations. • Use insights to refine messaging and improve campaign effectiveness over time. • Ensure all assets and activities are tied to measurable brand and demand outcomes.