• Develop and launched a comprehensive Promotional Medical Education platform encompassing a Congress Strategy, Speakers Bureau, National Broadcasts, and Third-Party Educational Content for both pre-launch unbranded and branded initiatives • Lead strategy, design, and execution of national and regional advisory boards, aligning to evidence gaps and shaping scientific narrative. • Develop a structured KOL engagement roadmap across pre‑ and post‑approval phases and foster relationships with national and regional thought leaders in hypertension and CVRM care • Build Mineralys’ first speaker bureau including recruitment, evaluation, training, content development, and performance monitoring • Develop and execute industry leading non-personal promotional medical educational programs • Lead commercial efforts to provide strategic insight into unmet needs, real‑world gaps, and future opportunity areas into clinical development and investment decisions to ensure commercially competitive clinical profiles for LCM planning • Work cross‑functionally to pressure‑test potential LCM scenarios and support evidence‑generation prioritization. • Collaborate cross-functionally to build processes and ensure compliance in HCP contracting, fair‑market‑value adherence, Sunshine Act reporting, promotional content review, and program execution