Retail Marketing Manager
Location
Florida
Posted
130 days ago
Salary
$80K - $125K / year
Seniority
Senior
Bachelor DegreeEnglish
Job Description
• Drive store performance in customer loyalty, satisfaction, sales, aftersales growth, and profitability through tailored marketing strategies and traffic management.
• Design and implement marketing strategies that strengthen long-term customer relationships.
• Foster and strengthen OEM relationships at the local levels.
• Provide expert guidance to Store Leaders on building and executing marketing strategies aligned with the Customer Ecosystem.
• Partner with LAD Marketing team members and external partners to create impactful, customer-focused content.
Job Requirements
- Bachelor’s degree in Business, Marketing, Communications, Advertising, or equivalent experience.
- Strong understanding of the automotive industry, dealership operations, and automotive marketing.
- Experience using Google Analytics, CRM Systems, and Microsoft Office Suite.
- Proficiency in data analysis to evaluate the efficacy and ROI of marketing strategies.
- Strong organizational skills with a keen eye for detail.
Benefits
- Competitive pay
- Medical, Dental and Vision Plans
- Paid Holidays & PTO
- Short and Long-Term Disability
- Paid Life Insurance
- 401(k) Retirement Plan
- Employee Stock Purchase Plan
- Lithia Learning Center
- Vehicle Purchase Discounts
- Wellness Programs
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