• Conduct in-depth market analysis and research to identify market trends, customer needs, and competitive landscape • Develop pricing strategies that maximize product profitability while remaining competitive in the market • Create comprehensive go-to-market plans that outline product positioning, target audience, messaging, and distribution channels • Monitor product performance throughout its lifecycle, analyzing key metrics • Foster alignment between product, marketing, and revenue teams • Collaborate with product managers, audience marketers, sales teams, and customer support • Utilize project management skills to prioritize tasks, set timelines, and allocate resources effectively • Make data-driven decisions based on market research, customer insights, and business goals