• Establish rapport and relationships with clients and prospective clients. • Gain trust and develop an understanding of the client’s or prospect’s needs and expectations with respect to TCM product portfolio. • Advise and consult with customers/clients on options available to them in order to help them achieve their targets and goals. • Relentlessly prospect your territory to uncover prospective opportunities for TCM materials and service solutions. • Promptly and professionally respond to incoming telephone calls and communications from customers in order to solve customer problems / fulfill requests. • Develop understanding of customers’ business needs and issues, understand opportunities with various customer buyers in order to develop viable solutions. • Review with the customer how the recommended solutions are linked to customer's needs to highlight Teacher Created Materials’ commitment to customer needs. • Meet with senior level buyers in order to build relationships and gain their support and commitment to various initiatives/programs. • Build business plan/solution and contingency plan in collaboration with the customer using information collected during the account discovery process to ensure plan meets customer needs. • Solve issues that arise during execution in order to eliminate barriers. • Develop customer call strategies to interact with buyers (coaches, gatekeepers) in order to gain access to senior level buyers. • Coordinate implementation of agreed upon activities (e.g., trade shows, product training, regional workshops) within geographical responsibility in order to execute plan. • Identify opportunities consistent with the objectives, priorities, and strategies of assigned customers through discovery in order to prioritize potential focus area(s).