• Under the general direction of the Head of Sales, the Inside Sales Representative will engage in dynamic phone-based sales activities with retail health food accounts, driving revenue growth for our portfolio of manufactured and distributed brands. • Proactively engage with retail health food accounts through outbound and inbound calls to promote and sell manufactured and distributed brands, leveraging sales techniques and best practices. • Handle incoming orders, upselling where possible to maximize revenue opportunities. • Collaborate with Field Sales Representatives to develop strategic growth plans, execute promotions, and drive account-level business growth. • Identify and secure new business opportunities by conducting targeted internet searches, leveraging directories, and utilizing trade publications. • Build lasting rapport with customers, educating them on product offerings, addressing objections, and confidently closing sales. • Maintain an organized call schedule, ensuring timely and productive appointment calls. • Participate in sales meetings, training sessions, and product knowledge seminars to stay informed and enhance performance. • Adhere to all company and departmental policies, ensuring consistent standards of performance and conduct. • Support marketing initiatives by implementing campaigns and driving promotional activities within accounts. • Take on additional tasks and responsibilities as assigned by Threshold Management.