• Provide strategic selling direction for assigned region, including clinical product expertise. • Develop relationships with accounts to drive sales. • Direct region sales activities including leading the development of sales plans to meet business growth objectives. • Develop business plans to achieve financial results, report on progress regularly, and develop actions plans to address underperformance. • Hire, coach, mentor and develop staff toward maximized performance. • Recommend changes which support achievement of the regional sales objectives. • Demonstrate leadership while applying ZimVie values and reinforce adherence to all laws and applicable ZimVie policies and SOPs. • Develop and maintain product line technical expertise and provide support to sales personnel and customers.