• Team Leadership: Oversee a best-in-class team that develops and implements end-to-end programs to build trust, drive product usage and deepen our relationships with customers at scale. • Champion our Customers: Act as the primary driver for multi-channel communications that drive customers’ successful navigation of the journey from adoption to retention and advocacy, using your expertise to guide and inform cross-functional programs that impact experiences across the customer journey. • Lead with AI: Research, experiment, and implement new technology and approaches from the rapidly evolving AI toolset not only to accelerate the work of the Customer Lifecycle Marketing team, but to transform the way the team works and what they deliver to the business. • Collaborate for Success: Partner closely with partners within Customer & Integrated Marketing, Customer Success, Marketing Operations, Product and Revenue Operations to align strategies and scale impact. • Enthusiastically Solve Ambiguous Challenges: Use expertise and influence to guide major cross-functional efforts to change how we show up for our customers through collaboration, clean data, system integrations, automation, scalable program design and impeccable project management.